Friday, October 9, 2015

Start Healthy to Stay Healthy

Life begins from the day a child is conceived, not on the day the child is born.  Nestle "Start Healthy, Stay Healthy"  campaign sheds light on the importance of #First1000Days of life.

To raise awareness on this crucial matter, Nestle Pakistan along with The Digital Factory held a bloggers meet up on 12th September'15 at Pearl Continental., where prominent bloggers and key opinion holders were invited and educated regarding the severity of this issue.

Pre and post natal development have modulating effects on health later in life, told Dr Huma Fahim, who is medical advisor at Nestle Nutrition.  The #First1000Days (i.e. from conception until second year of life) are basically the determinants of the entire lifetime. For instance the height that your child has at the age of 2 is usually the half of what he will have as an adult. Also the majority of the brain development  is completed by the age of 2.

Waqar Ahmad, the Head of Corporate Affairs at Nestle Pakistan, said,

“Nestlé has an expertise in nutrition and believes it has a responsibility to share that expertise. We want to promote better health through good nutrition in the first 1,000 days of life. Research shows that children who don’t get proper nutrition in their early years can’t fully develop their physical and cognitive potential and are at an increased risk of poor health as adults.”

Also, It is very important to realize that infants must be fed on mother's milk only. No other milk or substitute helps in the development as effectively as mother's milk. A child can be fed on other substitutes only if prescribed by the doctor. According to researches, children who get adequate amount of nutrition; develop fully and are at a lower risk of suffering from health related issues as an adult.

 The purpose of the event was not to only inform a few people of the importance of #First1000Days instead it is necessary to forward this information for a healthier society!

From the Event:

Pictures Credit: The Digital Factory.

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